About Us
HC Jewellers, an independent family-run business, operates in the charming market towns of Royston, Hertfordshire, and Biggleswade, Bedfordshire.
Our Story
In 2012, sisters Hanna and Carla proudly unveiled HC Jewellers’ flagship store, situated within the historic heart of Royston, marking a cherished venture.
As sisters, our journey in the jewellery world began with our parents’ involvement in the antique and precious metal business. Raised in an environment fueled by passion, we eagerly absorbed knowledge about jewellery and gemstones. This lead us down a path where we discovered our profound love for all things sparkly.
Today
As a close-knit family business, our growth journey has been a remarkable one. With the addition of Hanna’s partner, Aaron, to the team, we’ve expanded and, after 9 years, were thrilled to include the opening of our second store in Biggleswade. This has been complemented by expanding our e-commerce website, made possible by adding two more exceptional team members.
We pride ourselves on our ability to offer a personal service with attention to detail. Quality jewellery and watches, affordability and excellent customer service are the foundations of our business and our success. They are values that we hold close to our hearts and always strive to provide.
Our Values
As a family-run jeweller, we prioritise providing a personalised and attentive service. Establishing strong connections with our customers, understanding their unique preferences and building long-lasting relationships. We uphold values of honesty, transparency, and integrity with a commitment to educating customers about the various aspects of jewellery. Including materials, gemstones, and craftsmanship. Emphasising the importance of quality in both materials while including ethical sourcing and sustainable practices, reflecting our respect for people and the environment. We embrace tradition and innovation. Upholding the rich heritage of jewellery artistry, staying at the forefront of design and technology while persuing excellence. Finally, personalisation is key, as we understand that jewellery often carries personal stories and sentiments. We’re committed to helping our clients create unique, meaningful pieces that stand the test of time.
Founders
Hanna Suma
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Aaron Wilkins
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Carla Suma
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Sales & Marketing
Steph MacMinn
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Kerry Boyd
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Associates
Aaron Wilkins
Founder
I am delighted to be the Co-founder and Manager of the Biggleswade store, where my passion for watches takes centre stage. Specialising in watch sales and servicing, I find immense joy restoring timepieces to their former glory. Making customers happy is at the core of my ethos, and I take pride in providing a service beyond expectations. Alongside my commitment to the world of horology, I have a keen eye for capturing moments through photography, a hobby that seamlessly blends with my love for aesthetics. Outside the watch world and the lens, I enjoy vegan cooking and the simple pleasures of reading and taking leisurely walks.
Hanna Suma
Founder
I’m a passionate graduate gemmologist specialising in wedding and engagement ring design and sales. As a co-founder, I take great pride in playing my small part in proposals, weddings and anniversaries. Creating the vision of the perfect ring and hearing all of the relationship stories makes my day brighter. My journey in the world of gemstones and fine jewellery has allowed me to combine my love for creativity and attention to detail, essential skills when overseeing client jewellery repairs. Beyond the glimmering world of gems, I enjoy dining out and cultivating my green thumb in the garden. And, of course, no day is complete without the delightful company of Pebbles, my cat.
Carla Suma
Founder
I am deeply ingrained in the dynamic world of the jewellery industry. serving as the Head Buyer I oversee all aspects of stock control and sales for both stores. Co-founding Royston has been a thrilling journey, allowing me to channel my expertise and passion into curating an exceptional selection of jewellery that I am proud of. Beyond the hustle of the business, I like to relax by cooking tasty meals at home. Family occasions and get-togethers always hold a special place in my heart, and I cherish the moments spent with my nephews, creating lasting memories.
Steph McMinn
Social Media Manager
I’m deeply immersed in the digital realm, as Social Media Manager and Blogger, I’m primarily focusing on growing the website. Navigating the ever-evolving landscape of social media is both a challenge and a passion of mine, where I thrive in creating engaging content. When not delving into the world of pixels and posts, I enjoy quality time with my daughter, savouring cocktails with my friends and attempting to keep my growing collection of plants alive.
Kerry Boyd
Sales Assistant
In retail, I wear multiple hats as a versatile professional. As a Front of House representative, my dedication to customer service ensures a seamless and delightful experience for every visitor. Specialising in jewellery repairs, I serve as a trusted advisor, guiding clients through the intricacies of preserving and enhancing their precious pieces. My role extends to sales assistance, where I find fulfilment in helping individuals discover the perfect pieces. Outside the world of glittering gems and customer interactions, I embrace the role of motherhood with utmost joy. In my downtime, I find fun in physical activities such as participating in runs and immersing myself in the beauty of nature. To balance the hustle, I indulge in the guilty pleasure of catching up on the latest soaps.